Originally from the green and gold of Melbourne, Australia, I now call Berlin home.
I’ve been thinking, making, and communicating for 15 years, beginning with my studies in Brand and Communication Design at Swinburne University. Since then, I have done most of my learning through doing—in the fields of product, service, and experience design.
I believe that by fostering empathy with people and their needs, we can use creativity and technology to design new and relevant experiences that truly help people. This is best unlocked with multidisciplinary teams collaborating towards a common goal. No problem or project is the same, so I use a set of core methods flexibly depending on the ask.
My skill set is a hybrid of craft and leadership skills, allowing me to flexibly work in a range of situations to maximise outcomes. I view strategy, research, UX, UI, and development as interconnected facets of a cohesive process, which is why I'm interested in collaborating hands-on with experts across every field.
What we apply our design skills towards is important; design should be a power for good in the world. We shouldn't be trying to just sell more stuff to more people, but making life better for future generations by positively contributing to equality and climate change.
Recent experience
Experience Design Director,
R/GA
UX/UI Director,
Wunderman Thompson
Senior Interaction Designer,
Prime Motive
Designer,
Studio Equator
Selected clients
Lancôme
PlayStation
Founderland
YouTube
Nike
Siemens
IKEA
E.ON
Daimler
MINI
Eucerin
Microsoft
In my spare time I can usually be found outside: either cycling, hiking, or exploring Europe’s amazing nature. If I’m inside, I’m probably working on one of the following:
Lighting design & build
angular.com.au
Exploring Europe
explorations.calek.co